Business Management Dynamics

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ISSN: 2047-7031

bmd Business and Management Dynamics bmd
ISSN: 2047-7031  
Volume  4   Issue 9  2015  
Article Abstract
Small Businesses Financial and Marketing Constraints: Tabuk Region
Keywords:  Small businesses, Financing constraints , Marketing constraints, stalled enterprises
Dr. Elmahgop, Faiza Omer, Dr. Abdel Wahab, Manal Elzein and Abdelwahap Edrees
Small businesses represent a large part of the production sector in various countries. In Saudi Arabia, growth and development of the small enterprises sector faces a set of constraints, these varying from one region to another and from one sector to another. This study is a contribution to determine the financial and marketing obstacles of these enterprises and suggest mechanisms for overcoming these obstacles. The study aims to study the financial and marketing obstacles of small enterprises in the region of Region. To validate its hypotheses, the study used the descriptive approach, and a set of statistical methods (percentages, frequencies, odds ratio (the dispute) and Chi-square test). The study sample included 250 questionnaires. Moreover, interviews were conducted with actors supporting, funding and training these enterprises` owners. Findings have shown that the factors behind the deterioration and stumble of small enterprises are high operational cost and volatility in profits. The main financial obstacle is the inadequate funding for these enterprises. Nonetheless, most entrepreneurs are not fully aware of the marketing activities or financial risks associated. The study recommended the need to provide the necessary financial support for these small enterprises, train their owners on modern management systems and organize specialized exhibitions to market small enterprises products.
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